AlphaTheta Corporation, designer and developer of products under the Pioneer DJ name, is now launching new products under the AlphaTheta brand. 

Since the introduction of the CDJ-500 in 1994, Pioneer DJ has built a strong legacy of state-of-the-art products, becoming a leading brand for professional DJs while setting a path for people to begin their DJ journey. 

Now, with products launched as AlphaTheta, they've created a brand that will propel us into the future while maintaining the quality and innovation expected from the brand.